Macromedia has been working to improve the experience of web applications via Rich Internet Applications, which combine the functionality of desktop software applications with the broad reach and low-cost deployment of web applications—resulting in significantly more intuitive, responsive, and effective user experiences.
In the past two years we’ve seen revolutionary change in the way we distribute and consume mobile applications. The simultaneous advent of the Apple iPhone and iTunes App Store was like tearing down the Berlin wall surrounding the private garden that mobile operators had enjoyed for more than a decade. Suddenly, developers could publish directly to consumers and eliminate the middlemen, which meant both faster time to market and greater profitability.